Best Digital Strategy

Episode 28: The Best Digital Strategy – The Case For Simplicity

“One day I will find the right words, and they will be simple”. Jack Kerouac wrote that in The Dharma Bums, and it defines the element that sits at the core of the best digital strategy. Simplicity. We live and work in a world of sometimes overwhelming complexity. Complexity breeds ignorance. Complexity begets paralysis. Complexity leads to confusion. It is within this confusion that the … Continue reading Episode 28: The Best Digital Strategy – The Case For Simplicity