Perspectives On Digital Strategy In Local Markets Around The World
**Record Scratch** **Freeze Frame** Yeah. That’s me. You’re probably wondering how I got here. I know I sometimes do. When I first launched this project just under 2 years ago, my hope was that coming out of this I could build a repository that would be useful to aspiring strategists, giving them a roadmap for their career development. In order to do so, I had to answer 2 … Continue reading Episode 100: These Truths We Hold To Be Self Evident
Alec Van Noten has a wide range experience in online brand building, and currently holds the position of digital & online strategy manager at the Brandhome group where he has managed a broad range of national and international online branding projects. Alec is particularly focused on social media and their effect on brand building. He has combined this understanding with his entrepreneurial mentality, to create … Continue reading Episode 38: The Digital Strategist In Belgium – A Conversation With Alec Van Noten
Ralf van Lieshout is a digital strategist and co-founder of social content agency We Are Blossom, a GroupM/WPP company. Prior to founding We Are Blossom, Ralf worked at KPN (Royal Dutch Telecom) and on the agency side with DDB and Tribal Amsterdam. Today his agency consists of a team of 18 and works with clients including the National Lottery (Staatsloterij), Microsoft and M&M’s. An active … Continue reading Episode 27: The Digital Strategist In The Netherlands – A Conversation With Ralf van Lieshout
Cherylann Smith is co-founder and managing director of WeCollaborate, a brand communications specialist consultancy. Cherylann brings over a decade of experience working with major organizations such as Nando’s as well as the African Leadership Academy. She has worked on a wide variety of international brands such as MasterCard, Microsoft and Audi, focusing on digital, content and social media strategy. An active participant in the marketing … Continue reading Episode 25: The Digital Strategist In South Africa – A Conversation With Cherylann Smith
Kristin Heinonen is a digital trend analyst at Medievarlden, a subscription service for media executives, as well as Program Curator at The Conference, an international digital conference with 3000 visitors from around the world. As a digital strategist Kristin has worked for some of Sweden’s best known companies and large media organizations. She is also listed as one of the most creative people on the … Continue reading Episode 24: The Digital Strategist In Sweden – A Conversation With Kristin Heinonen
Louise Broberg is a digital and social strategist with strong copywriting roots. A native of Sweden, working in Norway and with experience with a Danish company, Louise understands what it means to work as a strategist across Scandinavia, with all the complexities and nuances of this region. She joins us from Oslo, Norway to discuss the role of the digital strategist in Scandinavia. You can hear … Continue reading Episode 21: The Digital Strategist In Scandinavia – A Conversation With Louise Broberg
Dr. Elisa Cerruti is a digital marketing strategist consulting with CMOs, startups and digital marketers on the planning and execution of their marketing strategies. Prior to working as a consultant, Elisa taught marketing and management as a lecturer and an adjunct professor for start up incubators and for executive programs. Elisa started her career as a project manager in the arts, before earning her PhD, … Continue reading Episode 19: The Digital Strategist In Italy – A Conversation With Elisa Cerruti
Matthias Hendrichs is Managing Director with the Gao Feng Advisory Company, a pre-eminent strategy and management consulting firm based in China. Before joining Gao Feng as the lead for their digital practice for Greater China, Matthias worked in Europe and Asia for blue chip companies such as Bertelsmann and BASF. He consults, speaks and writes extensively on the subject of digital transformation and disruption in … Continue reading Episode 15: Digital Strategy And Transformation In China – A Conversation With Matthias Hendrichs
David Jowett is President of DAC Group Europe, a role to which he brings enormous experience running international and pan-European organizations. In previous roles he was Managing Director of Mediacom UK and President of Global Clients for Aegis Media. He joins us from London to discuss the role of the digital strategist within a European context. You can hear our conversation in the podcast in iTunes, Stitcher or Soundcloud or below now. … Continue reading Episode 12: The European Digital Strategist – A Conversation With David Jowett
Gustavo Arruda is Global Director of Marketing at OpenSRS, a division of Tucows. With a strong background in digital marketing, Gustavo is responsible for the digital strategy worldwide for the storied technology company. He joins us from Toronto to discuss what it takes to work as a digital strategist in an international context. You can hear our conversation in the podcast in iTunes, Stitcher or Soundcloud or below now. Tucows has changed … Continue reading Episode 11: The International Digital Strategist – A Conversation With Gustavo Arruda
Octopus Digital Strategy 