Paid Search Strategist

Episode 29: The Paid Search Strategist: A Conversation With Adiela Aviram

Adiela Aviram is the Search Engine Marketing Team Lead with DAC Group. Adiela specializes in managing highly complex, decentralized client engagements that involve multiple stakeholders and strict lead/conversion targets. She combines her agency background with experience in the not for profit sector, and has run campaigns in the education, financial services and consumer electronics spaces. Her work at DAC has received recognition as a finalist … Continue reading Episode 29: The Paid Search Strategist: A Conversation With Adiela Aviram

European Digital Strategist

Episode 12: The European Digital Strategist – A Conversation With David Jowett

David Jowett is President of DAC Group Europe, a role to which he brings enormous experience running international and pan-European organizations. In previous roles he was Managing Director of Mediacom UK and President of Global Clients for Aegis Media. He joins us from London to discuss the role of the digital strategist within a European context. You can hear our conversation in the podcast in iTunes, Stitcher or Soundcloud or below now. … Continue reading Episode 12: The European Digital Strategist – A Conversation With David Jowett

North Star

Episode 8: The Digital Strategist In The Shadow Of Google – A Conversation With Scott Ensign

Scott Ensign is VP of Search Marketing at DAC Group,  one of the largest independent digital performance agencies around, and in full disclosure, my employer. In this capacity, he has built a sizeable team of search marketers on both the paid and organic side and is heavily involved in recruiting and developing the skills and careers of these folks. He joins us this episode from New … Continue reading Episode 8: The Digital Strategist In The Shadow Of Google – A Conversation With Scott Ensign