Working With In-House Teams

Episode 52: Working With In-House Teams – How Not To Be Left On The Outside Looking In

There is an undeniable trend towards building in-house teams and away from using agency services. This trend has led to fierce debate and introspection in agency land, not to mention a fair amount of self-pity. But I would argue that if handled appropriately, this is a positive development that should be embraced and that reinforces the value of the digital strategist. The trend to building … Continue reading Episode 52: Working With In-House Teams – How Not To Be Left On The Outside Looking In